Print Collaterals
Knorr
Knorr wanted to invite influencers to their San Francisco event with a gifting experience that felt premium, playful, and unmistakably on-brand.
Year
2026
Client
Knorr
Industry
Food / CPG
Roles
Designer
About
The brief was to design a custom gifting box for Knorr's influencer event in San Francisco. Inside: a Knorr chicken powder and a custom plushie of their beloved mascot. The packaging needed to feel special enough to make influencers want to share it the moment they opened it. The design leaned into Knorr's signature green with bold typographic callouts - "100% Real. 0% Fluff" and the mascot character brought to life across every surface. From the box exterior to the interior reveal, every detail was designed to create an unboxing moment worth posting.
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